Bayer Consumer Care, a division of Bayer HealthCare, is headquartered in Morristown, New Jersey, USA. With 2005 sales of €2,355 million, Bayer Consumer Care is among the largest over-the-counter (OTC) healthcare products companies in the world.
The division was created in 1994, following the acquisition of the North American OTC drug business of Sterling Winthrop, which expanded the Company's product portfolio. The acquisition returned to Bayer the North American rights to Bayer Aspirin®, as well as the rights to the Bayer name and trademark in North America. It also led to the company's U.S. name change in April 1995 from Miles Inc. to Bayer.
In January 2005, Bayer Consumer Care completed the acquisition of Roche Consumer Health (RCH). As a result of the merger, the division now has more than 6,400 employees around the globe. The division now ranks among the top three OTC consumer health organizations in the world, with a presence in more than 120 countries.
Bayer Consumer Care operates in North America, Europe, Latin America and Asia Pacific. European headquarters are located in Basel, Switzerland where employees support the Nutritionals, Dermatologicals and Gastrointestinals business units. The headquarters office for region Asia Pacific is located in Hong Kong while the headquarters offices for Latin America and North America are both located in Morristown, New Jersey, USA.
More than 3,000 employees support 14 manufacturing sites in 11 countries dedicated to ensuring we deliver a secure, high quality, cost-effective supply of our products around the world. Key manufacturing sites are located in Argentina, Colombia, France, Germany, Guatemala, Indonesia, Mexico, Morocco, Spain, Turkey, and the United States.
Bayer Consumer Care is a top competitor in many important product categories, including Analgesics, Cough and Cold, and Nutritionals. In fact, 11 of our products rank first or second in their respective categories.
Some of the most trusted and recognizable brands in the world today come from the Bayer portfolio of products. These include Bayer Aspirin®, Aleve®, Flanax®/Apronax®, Alka-Seltzer Plus®, Bactine®, RID®, Phillips' Milk of Magnesia, Midol, Alka-Seltzer®, Talcid®, Rennie®, Canesten®, Bepanthen®, Bepanthol®, One A Day® vitamins, Flintstones vitamins, Supradyn®, Redoxon®, Berocca®, Cal-D-Vita/Elevit®, Vital 50 Plus®, CardioAspirin.